Thursday, November 2, 2023

6:00 PM 7:00 PM (CET)

How to position and communicate your product for growth

9 out of 10 startups fail after takeoff. Not because their product is not delivering value but because they fail to communicate that value to customers and investors. As a matter of fact, it is often not the best product that wins, it is the product perceived to be better does. Accepting this tough truth is the first step into making an informed decision about how you want your product to be perceived and start turning your product into a brand.  

➡️ Learn how to discover and articulate that value and smoothen your path to growth in this 1 hour webinar with Heraldist, creators of Perception Engineering™. From brand strategy and product value proposition to marcom planning, brand identity and brand campaign, Heraldist is a global team of changemakers ready to bring your vision to life. Perception Engineering is the methodology designed to produce Change, in a holistic and strategic way letting you manage a company’s reputation, marketing and growth, all in one place.  

Thanks to The Startup Club for news and the graphics for this virtual startup event.